Your Web Presence

The Internet is a powerful tool for extending the reach of your business and leveraging your advertising budget. To compete on the Internet, the content and format of your website must be easy to use and understand. And, your Website must be easy to find among the sometimes overwhelming number of competing businesses on the Internet.

Racing River will incorporate your ideas and vision into a website that drives business and reaches the millions of people who search the Internet each day for services or products just like yours. Why not put this powerful communication channel to work for you to:

• Create an Internet "business card"

• Open an additional sales channel for your "bricks-and-mortar" store

• Build an online store or E-business as your primary business

• Provide information on your consulting services or training events

• Expand the geographic reach of your existing business

• Develop an information website for your customers, employees or an association membership

Creating Your Website at Racing River

We start by listening to your business objectives for establishing an Internet presence. You can then decide what types of information (text, lists, graphics) are needed. We also decide together if animated menus, page banners or welcome pages are appropriate for your business objectives. These features are used sparingly in our designs, but can be effective. Other factors to consider will be your competitions' Internet presence and a typical viewer profile to help size and scope the website project. Including certain SEO strategies into our normal page designs can improve placement in search engines like Google and allow your website to be more easily found by those seeking your services or business.

As development progresses, we will communicate with you to review all important aspects of layout, format, menu structure and graphics. After approval of basic layout design features, we will gather your text, image and other input and produce a draft for your approval. Revisions will be incorporated and a final review by you will determine when the site is ready for publication.